July 2023 – Present – Freelance Executive Business Consulting
- Worked as a freelance consultant, partnering with businesses on fixed-term contracts to deliver targeted solutions. Developed short-term and long-term strategies that facilitated growth while enabling companies to save costs by avoiding the need for full-time hire
Roles undertaken during my consulting period:
Sales and Marketing Director Chronologic – HR and Payroll Tech
- Led sales and marketing strategy, generating a 35% revenue increase and expanding lead generation
- Designed and optimised a PPC campaign on Google Ads, boosting leads by within 3 three months
- Streamlined inbound lead conversion processes, improving ROI without additional ad spend
- Established partnerships that significantly enhanced brand visibility and lead-to-sale efficiency increasing revenue by over 20%
Senior Business Development Manager Red-On-Line – EHS Consultancy and SaaS solution
- Developed a 12-month go-to-market strategy for the US market, ensuring a structured and impactful rollout.
- Designed and executed a comprehensive marketing plan, including a live webinar as the subject matter expert, successfully generating 150 high-quality leads.
- Created and implemented a targeted cold-calling strategy, enhancing outreach effectiveness and driving engagement with prospective clients.
Head of Strategy Digital Beehive Software Development & Consultancy – Construction Saas
- Developed and implemented sales and marketing strategies, penetrating two new verticals (defence and public sector)
- Achieved a 20% productivity increase by introducing sales training and automation software
- Led a successful Cyber Essentials+ and ISO 27001 accreditation project
- Planned go to market strategy including exhibitions and conferences which DB needs to sponsor and attend
June 2019 – July 2023 Thinkproject (Construction SaaS & Consultancy)
Head of Account Management | 2021 – 2023
- Drove revenue growth from £30M to £50M by optimising client portfolios and expanding high-value accounts
- Led a team of nine Account Executives, enhancing team performance and client satisfaction
- Reduced unpaid license value (WIP) by 100%, from £460K to £0 in first 6 months
Account Manager | 2019 – 2021
- Consistently exceeded quotas, achieving 130%+ targets annually
- Scaled a portfolio from £612K to £10M in three years by identifying and converting high-ticket opportunities
- Delivered compelling product demos and business reviews, increasing conversion rates and upsell success
Director of Special Operations Polish Ministry of Defence – NATO Stationed in UK | 2014 – 2019
- Managed high-stakes operations and strategic planning, including multi-million-pound budgets
- Coordinated cross-functional teams to deliver high-impact results in complex, fast-paced environments
- Provided support to military operations around the world
- Provided weekly and monthly reports for review directly to Minister of Defence
2012 – 2014 Regional Sales Manager – Grupa Solid (Cybersecurity, Consultancy)
- Identified cross-selling & upselling opportunities within existing client base, increasing account value & customer loyalty
- Spearheaded negotiation processes with major clients, ensuring mutually beneficial agreements
- Fostered a competitive yet supportive environment, driving sales team motivation and performance
- Implemented CRM tools and sales software to streamline processes and improve efficiency
- Initiated and maintained partnerships with local businesses and affiliates, expanding the company's network and opportunities for collaborative projects
Certifications & Tools
- Certified in Cyber Essentials+ and ISO 27001 Implementation
- NEC Contract Knowledge and Compliance Expertise
- Level 6 Certification in Success Coaching
- Certified Fire Marshal
- Power Bi
- Proficient in landing page builders (e.g., Unbounce, ClickFunnels), CRMs (Salesforce, HubSpot), and marketing automation tools
- Project Management Experience: Skilled in planning, execution, and delivery of complex projects within time and budget constraints